Leadership Lab: Crafting a Public Identity

Leadership Lab: Crafting a Public Identity 

Wednesday October 15, 12:00 - 1:30 pm, Stuart 105  

A professional web presence is increasingly a sine qua non in academic as well as non-academic careers. How can you shape your voice in sharing your published research, or communicating with wider audiences? To what extent should you merge or separate your personal social media from your professional presence? And how do you discuss sensitive topics in the public sphere without causing a negative backlash? This workshop will focus on the opportunities and challenges of crafting a successful public identity. A panel of communications experts will offer guidelines and answer your questions. Our line-up of panelists includes:

  • Renee Foster (Director of Communications and Events in the SSD)
  • Shannon Downey (Connector, Pivotal Chicago)
  • Michi Gupta  (Digital Engagement Strategist, UChicago News Office)
  • David Pickett (Web Content Manager at Chicago Humanities Festival)
  • Monica Mercado (Ph.D. ’14, History, Director of the Greenfield Digital Center for the History of Women's Education at Bryn Mawr College)

Click here for further resources on this topic, and here for a pdf of Shannon Downey's presentation slides.